Social selling campaign for Cap Cession, a network specializing in business transfers

Objectives

Validation of potential buyers before the campaign
Develop the notoriety of the network and its offers
Detecting transfer projects

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Background

ReCom regularly conducts social selling campaigns for members of a firm specializing in business transactions and company transfers in the context of business transfers and the search for sellers

Sector of activity

Transmission cession

Target

Presidents of companies in various sectors of activity located in a defined geographical area (62 and 59)

Type of campaign

Social selling

What we have implemented

→ Identification and constitution of the file corresponding to the targeting criteria
→ Handling of the Linkedin profile
→ 20 LinkedIn connection requests per day
→ Solicitation message to present the company, the added value and detect a possible project
→ Processing of interactions by the dedicated Business Developer
→ Weekly reporting

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See our offers

Results Achieved

on the

first months of prospecting