→ 3 dedicated Business Developers trained in BeTomorrow's business and offerings.
→ Adapting the prospecting campaign (sales pitches, building up targeted files) according to topics and priorities (events, trade shows, new offer etc.).
→ Using LinkedIn and setting up Sales Automation campaigns to engage prospects before making telephone contact.
→ Alternate phone calls and micro-emailings to maintain regular contact with prospects.
→ Qualification of prospects via a structured process to identify needs and opportunities before appointments.
→ Work on BeTomorrow's CRM for real-time updating of contacts to facilitate follow-up by the sales team.
→ Monthly meetings with BeTomorrow to adjust the prospecting strategy according to the results obtained.
→ Restitution of the file with the outcomes of calls to enable the sales team to take control of follow-ups.