48 appointments in 3 months for IQVIA, world leader in clinical research and healthcare data
Objectives
→ 2 dedicated business developers trained for each offer.
→ Use of a targeted medical database to contact the right people.
→ Prioritize telephone prospecting according to weak signs (open mail, click, consult documentation)
→ Qualification of company operations and possible need.
→ Use of IQVIA's Sales Automation tool to send email loops and documentation leaflets following positive calls.
→ Weekly meetings with the customer to monitor actions and analyze results.
→ Restitution of the qualified file to facilitate IQVIA teams' sales follow-up.
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