Background
Management software integrator supporting companies in the rethinking, deployment and evolution of their information systems. Our customer offers its prospects a feasibility study on the implementation of management software to structure their IS department with a view to boosting productivity.
Sector of activity
Management software integrator: The software integrator configures the management software on the client's premises and is responsible for testing its correct operation. They may also be required to carry out maintenance, software updates and user training.
Target
All sectors of activity - AURA region - workforce of 10 to 800 employees - turnover of over €1m. CFO or person in charge of IT management (payroll tools, HR solution, accounting/finance, production management and sales).
Type of campaign
Multichannel 2 days/week
→ Sales Automation campaign with CIOs and CFOs.
→ Alternating telephone calls and micro-emailings to make direct contact with IT managers.
→ Handling the LinkedIn profile of the sales manager
→ Targeting of profiles matching the selected criteria
→ 20 targeted matchmaking requests each day.
→ Solicitation of all contacts who have agreed to be put in touch for telephone exchange.