B2B Sales Development Agency in Toulouse: Qualified Leads Every Week!
A 100% French team will reach out to potential clients on your behalf via phone, email, and LinkedIn: 1 to 2 qualified appointments per day, added directly to your calendar.
B2B Cold Calling in Toulouse: The ReCom Method
Manufacturers, software publishers, digital services firms, consulting firms, communications agencies…no matter who your target audience is in Toulouse, Occitanie, or elsewhere, ReCom applies its proven lead generation methodology, honed through hundreds of B2B projects. We’ll secure your first qualified appointments within the first few weeks.
Targeting, prospecting lists, and customized sales pitches
Your project manager and business developer will meet with you to establish your goals, identify the decision-makers you need to reach, define your positioning, and determine the key selling points that set you apart.
Based on this brief, the team will create a prospecting list (or update yours), draft scripts, email sequences, and LinkedIn messages.
You remain in control of the messaging: no sales outreach message goes out without your approval.
Phone, email, and LinkedIn: choosing the right channel for your audience
You don’t approach a CIO the same way you approach a purchasing manager. Some decision-makers pick up the phone, others respond to emails in the morning, and still others are easier to reach on LinkedIn. Our business developers tailor the mix of outreach channels to the specific profile they’re targeting.
It’s not up to you to adapt to your marketing agency’s constraints. The target audience dictates the channels, not the other way around.
Daily reporting and management of your lead generation campaign
Every day (or as often as you like), your business developer will send you a report detailing the number of calls made, the prospects engaged, the objections raised, the appointments scheduled...
We adjust the prospecting campaign as we go: rephrasing a message that isn't resonating, narrowing the focus to a specific segment, changing the order of the channels…
Let us fill your schedule with qualified leads in Toulouse
1 to 2 qualified appointments per day, added directly to your calendar. Experience across more than 30 industries. Expertise in the full range of B2B lead generation methods (cold calling, email marketing, and LinkedIn). Three outsourced sales lead generation packages in Toulouse, starting at €1,290/month.
The results of our B2B sales prospecting campaigns
More than 100 companies—ranging from small and medium-sized businesses to large corporations—entrust us with their sales prospecting across France. Campaigns last an average of 7 months: our clients extend them because we deliver qualified leads.
In terms of volume, our business developers generate an average of 10 qualified leads from decision-makers per day and 1 to 2 qualified appointments daily. Our teams’ conversion rate exceeds that of internal sales teams by 30%.
Our sales prospecting method in Toulouse is carried out by senior business developers who are trained in B2B prospecting techniques across more than 30 sectors, including those that drive the Toulouse economy, such as aerospace subcontracting, the space industry, biotechnology, software publishing, and digital services companies.
- 2,848 substantiated contacts
- 438 confirmed cases
- 821 qualified appointments
Agorespace, a French manufacturer of multisport courts, sought to convince mayors to invest in sports facilities using available grants. We launched a 23-month multichannel campaign with three dedicated business developers, working in coordination with Agorespace’s 13 sales representatives across the country.
- 1,659 substantiated contacts
- 707 confirmed cases
- 542 qualified appointments
Isobox, a specialist in thermal insulation, needed to generate qualified leads for its five sales representatives—each covering a different region in France—across three target segments: installers, general building supply retailers, and general contractors. We assigned three business developers, each dedicated to a specific segment, with prospect lists and sales pitches tailored to each type of client. The six-month multichannel campaign combined cold calling, email marketing, and LinkedIn outreach.
- 796 substantiated contacts
- 249 positive contacts
- 305 qualified appointments
JANUS Engineering is a CAD/CAM/PLM (Siemens NX) solutions integrator. The company sought to convince manufacturers in the aerospace, automotive, plastics, and metalworking industries to digitize their design and manufacturing processes. We ran a 14-month multichannel campaign, dedicating one day per week to the effort, combining LinkedIn, sales automation, and follow-up calls with executives and technical managers.
B2B Sales Prospecting in Toulouse: Hire In-House or Outsource?
In France, there is a shortage of more than 200,000 sales professionals (Michael Page), and Toulouse is no exception to this shortage. Recruiters are hiring candidates with little training in B2B prospecting; it takes time for them to develop their skills, and 36% of salespeople end up leaving their jobs before the end of their first year (Uptoo).
In Toulouse, the average salary for a B2B sales representative is approximately €36,000 gross per year (Indeed). When employer contributions (42% to 45% of gross pay), recruitment costs, training, office equipment, CRM software, and management time (17% on average) are factored in, the total cost exceeds €55,000 per year.
And if the hiring process fails, the cost of a failed hire in the sales department is estimated to be between €150,000 and €200,000 (Call of Success).
By outsourcing your B2B sales prospecting in Toulouse to ReCom, you pay a monthly flat fee starting at €1,290. Your qualified appointments are scheduled directly into your calendar. We handle recruitment, training, and staff turnover.
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6 Reasons to Choose ReCom for Your Lead Generation Campaigns in Toulouse
We have on-the-ground expertise, mastery of the tools, senior-level professionals, economies of scale… and a passion for business development!
There are about a dozen sales prospecting firms in Toulouse. Here’s why our clients entrust us with their B2B campaigns:
- Conversion rates well above market benchmarks
- Senior business developers who skillfully drive your campaign
- Transparent and detailed reporting to track yourcampaign’s progress
- A 100% French sales team
1
Better KPIs than the internal sales teams
2
Experienced business developers
3
Transparent and rigorous reporting
4
A 100% French sales team
5
Expertise across more than 30 industries
6
Flexibility regarding the duration of the collaboration
Our B2B sales prospecting services in Toulouse
We offer three prospecting packages tailored to your target audience and the specific characteristics of your industry. A purchasing manager in the aerospace subcontracting sector in Colomiers will not respond to the same channels as a CTO of a startup in La Cité or an executive at a biotech SME in the Cancéropôle.
If you're not sure where to start, a ReCom business developer will recommend the channel or mix most likely to fill your sales pipeline.
Prospecting
Digital
Operational Telephone Prospecting
-Premium Multichannel Prospecting
We also train your sales representatives in B2B sales prospecting
Do you already have a sales team in Toulouse and want to improve their lead generation results? Would you prefer to keep your sales force in-house while still benefiting from the expertise of a lead generation agency?
ReCom can also provide on-site support to help your sales team develop their skills:
- Training in B2B Sales Prospecting
- Coaching by our sales performance experts (2 half-days)
- On-site support from our senior business developers
- Creation of qualified prospecting databases and customized reporting tools
We can also help your in-house team to improve their prospecting performance.
FAQ: Our Answers to Your Questions About B2B Sales Prospecting
Is it absolutely necessary to provide ReCom with a list of prospects in order to launch a campaign?
If you have a contact list, we’ll analyze and enhance it throughout the prospecting campaign. If you don’t have a contact list, simply provide us with your targeting criteria (industry, company size, geographic area, target roles), and we’ll build a prospect database for you. At the end of the campaign, you’ll receive the complete, qualified list along with a schedule of tasks and follow-ups.
Can you use our reporting and appointment scheduling tools?
Yes. Our business developers can work directly within your systems (CRM, shared calendar, etc.). If you don’t have these tools, we’ll use our own, and you’ll receive a daily report at the end of each day with all the campaign data. At the end of the project, you’ll receive the complete, qualified file.
What performance metrics do you track during a campaign?
Number of calls made, answer rate, qualified leads (decision-makers who listened to the pitch), positive leads (interest expressed), qualified appointments scheduled, and recurring objections. You receive these figures in a daily report or at a frequency that suits you. If results warrant it, we’ll schedule a meeting with your teams to adjust the targeting, script, or follow-up frequency.
Can we meet with the ReCom team in charge of our sales prospecting campaign?
Yes, and we strongly recommend it! Your project manager and business developer will meet with you right at the kickoff briefing. Use the first few days of the campaign to provide them with as much background information as possible about your offering, your target audience, and your market: they’ll be the ones conveying your message to your prospects in Toulouse.
Can we target prospects outside of Toulouse and the Occitanie region?
Yes. Most of our clients in Toulouse look for business opportunities beyond the Occitanie region: a software company based in Labège might target IT directors throughout France, while an aerospace subcontractor might seek new clients in Paris or Hamburg. Your project manager will tailor the prospecting list and channels to the target geographic area.
Is B2B cold calling still permitted in France?
Yes. The law of June 30, 2025 regulates cold calling to individuals (B2C), but B2B cold calling remains permitted under certain conditions. We can contact executives, purchasing managers, CIOs, or HR directors as part of your sales prospecting campaigns. Our teams adhere to legal working hours and GDPR regulations regarding data collection and use.