ReCom conducted a multi-channel prospecting campaign for a company offering digital solutions and equipment for education that needed to promote an equipment solution and free up sales time.
Director, CFO, Treasurer, CIO, digital referent, and regional director of communities in charge of schools, CFAs and private institutions.
Type of campaign
Business Developer ReCom without Linkedin 1 day/week
→ Sales Automation campaign with targeted contacts (CFA and private establishments) → Alternating telephone reminders and micro-mailing for direct contact
→ Sending tracked documents for prioritized telephone contact
→ Monthly meeting with the client to review statistics and results
→ Return of the file with call issues to enable the sales team to take control and carry out reminders